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Privacy Policy

Last updated at: 4/20/2026

MOTA Care LLC ("MOTA," "we," "us," or "our") values your privacy and is committed to protecting your privacy. This Privacy Policy describes how MOTA may collect, use, store, process, or otherwise handle certain types of personal information in the provision of our products and services. Our Privacy Policy describes the controls we provide to manage and protect the use of your personal information. This Privacy Policy governs our website, mobile applications, and related services (collectively, the "Services"). This Privacy Policy sets forth MOTA's policy regarding Personal Data collected through the Services. From time to time, we may supplement this Policy with additional information about our privacy practices related to a particular activity MOTA undertakes. This Privacy Policy is incorporated into and is subject to the MOTA Terms of Use found at www.mota.care/terms-of-service. By accessing or using the Services, you acknowledge that you have read, understand, and agree to be bound by this Privacy Policy. If you do not agree to these terms, do not use the Services.
MOTA is a patient navigation and planning tool designed to help individuals understand and organize information related to hereditary cancer risk and guideline-based care. MOTA does not provide medical advice, diagnosis, or treatment.

Personal Data We Collect

For purposes of this Privacy Policy, "Personal Information" means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked with an identified or identifiable individual, as defined under applicable law.
The categories of Personal Information we collect depend on how you interact with MOTA and the Services, and may include the following:

Information You Provide Directly

We may collect personal identifiers and contact information that you voluntarily provide to us, such as your name, email address, mailing address, telephone number, ZIP code, and similar contact details. We collect this information when you, for example, register for an account, complete forms, contact us with questions, participate in surveys, respond to communications, or otherwise interact with the Services.

Health-Related and Service-Related Information

Depending on the nature of the Services you use, you may choose to provide information relating to health history, demographics, or personal circumstances, such as age, sex assigned at birth, reproductive or family planning information, menopause-related information, genetic testing status, family or personal medical history, prior procedures, or insurance-related details. This information is collected only as necessary to provide the Services you request and in accordance with applicable law.

Information Collected Automatically

When you access or use the Services, MOTA may automatically collect certain technical and usage information through cookies and similar technologies ("Tracking Technologies"). This information may include device identifiers, browser type, operating system, IP address, pages viewed, referring URLs, timestamps, and interaction data.

Cookies

Cookies are small data files placed on your device that help us operate and improve the Services. We use cookies to:
  • recognize returning visitors;
  • understand how users navigate and use the Services;
  • evaluate the effectiveness of features and communications; and
  • support basic analytics and performance measurement.
We may also use cookies that help measure whether users complete specific actions on our website, such as submitting a form or completing a registration process. These cookies are used for measurement and performance analysis, and may be used for interest-based advertising.

Pixels and Similar Technologies

We may use pixels or similar technologies to understand usage trends, verify system performance, and evaluate engagement with our communications (such as whether an email was opened). These tools help us improve the reliability and effectiveness of the Services.

Analytics Services

MOTA may use third-party analytics providers, such as Google Analytics, to help us understand how users interact with the Services. These providers collect information about usage activity and report aggregated insights to us so we can improve functionality and user experience. The information collected by these providers is governed by their own privacy policies.

Your Choices

Most browsers allow you to control cookies through your settings. You can typically configure your browser to refuse cookies or alert you when cookies are being sent. Please note that disabling certain cookies may affect the functionality of the Services.

Use and Transfer of Information

By providing Personal Information to MOTA, you acknowledge that we may use and disclose it as described in this Privacy Policy. If you access the Services from outside the United States, you understand and agree that your information may be transferred to, stored in, and processed in the United States, where data protection laws may differ from those in your jurisdiction.

How We Use Your Information

MOTA uses Personal Data in a manner that is consistent with this Privacy Policy. If you provide Personal Data for a certain reason, we may use the Personal Data in connection with the reason for which it was provided. For instance, if you contact us by email with a question, we will use the Personal Data you provide to answer your question or resolve your issue. Also, if you provide Personal Data to obtain access to the Services, we will use your Personal Data to provide you with access to and monitor your use of those Services.
MOTA may use Personal Data collected through the Services to analyze and enhance the performance, features, and usability of the Services, to gain insight into how users engage with the Services, and to support ongoing development and improvement efforts. MOTA may also use this information to communicate with you about services or offerings that may be relevant to you. Where we send marketing communications, those messages will include information explaining how you may unsubscribe from future marketing messages. Certain service-related or administrative communications necessary to operate the Services may not include an unsubscribe option. You may also request at any time that you stop receiving marketing communications or that your contact information be removed from our marketing lists by contacting us at hello@mota.care.
To better understand how the Services are used and to improve the experience we offer, MOTA may analyze user demographics, interests, behaviors, usage trends, and outcomes using Personal Data and other information collected through the Services. In connection with these activities, MOTA may create de-identified and aggregated data that does not identify you and cannot reasonably be linked back to you.
MOTA may use such de-identified or aggregated data to analyze usage patterns and outcomes, improve and develop the Services, conduct research and publish insights, and share high-level findings with affiliates, agents, business partners, funders, or collaborators, as well as with other third parties for lawful business purposes. This data will never include your name, contact information, or other direct identifiers. De-identified data is processed in a manner designed to prevent re-identification and is not considered "Personal Data" or "personal information" under applicable privacy laws.
MOTA does not use your information to provide medical advice and does not replace clinical judgment or provider decision-making.

How We Share Information

MOTA does not sell your personal information in the ordinary course of business. We view the information you share with us as an important part of our relationship with you and use it primarily to operate, support, and improve our Services.
We may, however, disclose personal information in the limited circumstances described below:

Service Providers and Business Partners

MOTA may share personal information with third-party vendors, consultants, and service providers who perform services on our behalf, such as payment processing, data hosting, analytics, customer support, communications delivery, or security monitoring. These third parties are authorized to access personal information only as necessary to perform services for MOTA and are contractually required to protect the confidentiality and security of such information and to use it solely for permitted purposes.

Legal and Safety Disclosures

We may disclose personal information if we believe in good faith that such disclosure is reasonably necessary to: comply with applicable law, regulation, subpoena, court order, or governmental request; enforce our agreements or policies; protect the rights, property, or safety of MOTA, our users, or others; or prevent or investigate fraud, security incidents, or other unlawful activity.

Analytics and Similar Technologies

MOTA may use third-party analytics and measurement tools that employ cookies, pixels, SDKs, or similar technologies to collect information about interactions with the Services. These tools help us understand usage patterns, improve functionality, and measure performance. Information collected through these technologies may include device identifiers, browser information, usage data, and other technical information, and may be combined with information collected across different websites or applications over time.
The collection and use of information by these third-party analytics providers is governed by their own privacy policies, not this Privacy Policy. Where required by law, MOTA provides appropriate disclosures and choices regarding such technologies.

Text Message Consent Data

SMS text message opt-in data and consent information are not shared with third parties except as necessary to deliver text messages through our messaging service providers or as required by law.

HRT Companion & AI-Powered Features

MOTA offers an optional AI-powered chat feature called the HRT Companion. The HRT Companion is designed to help users understand and navigate information related to hormone replacement therapy in the context of hereditary cancer risk. This section describes how personal information is handled in connection with that feature.

Information Transmitted to Anthropic

When a user interacts with the HRT Companion, MOTA automatically transmits certain profile fields to Anthropic PBC ("Anthropic"), the third-party AI provider that powers the feature. The profile fields transmitted may include the following categories of information, to the extent provided by the user in their MOTA profile:
  • Genetic mutation type (e.g., BRCA1, BRCA2, or other hereditary gene variants)
  • Age
  • Surgical history or status
  • Menopause status
  • Personal and family cancer history
Some of these categories — including genetic mutation type, cancer history, and surgical history — constitute "sensitive personal information" under the California Privacy Rights Act ("CPRA"). This information is transmitted to Anthropic solely for the purpose of operating the HRT Companion feature and providing you with a personalized experience. It is not used or disclosed for any other purpose.

How Anthropic Handles This Information

Anthropic acts as a service provider to MOTA with respect to the HRT Companion. The transmission of your information to Anthropic is governed by Anthropic's Commercial Terms of Service and incorporated Data Processing Addendum ("DPA"), which establish Anthropic's obligations with respect to personal data processed on MOTA's behalf. Key terms include the following:
  • No model training. Anthropic does not use personal information transmitted through MOTA's API integration to train its AI models. MOTA has not enrolled in any Anthropic program that would permit such use.
  • Data retention. Anthropic retains API inputs and outputs — including the profile fields and conversation content transmitted through the HRT Companion — for up to 30 days, after which that data is deleted from Anthropic's systems.
  • Purpose limitation. Anthropic is contractually prohibited from using personal information transmitted through MOTA's API for any purpose other than providing the contracted services, including combining that data with information from other customers or using it for advertising.
For more information about how Anthropic handles personal data, please review Anthropic's Privacy Policy at https://www.anthropic.com/legal/privacy and Anthropic's Data Processing Addendum at https://www.anthropic.com/legal/data-processing-addendum.

Your Choices Regarding the HRT Companion

Use of the HRT Companion is optional. If you do not wish to have your profile information transmitted to Anthropic, you may simply decline to use the HRT Companion feature. Declining to use the HRT Companion will not affect your ability to access or use MOTA's other features and services. You may also discontinue use of the HRT Companion at any time.

Data Retention

We retain your information only as long as reasonably necessary to:
  • Provide the Services
  • Maintain account functionality
  • Comply with legal obligations
You may request deletion of your account and associated data at any time (see "Your Rights and Choices" section).

Data Security

We use reasonable administrative, technical, and organizational safeguards to protect your information, including encryption and access controls. While we implement reasonable safeguards, electronic communications transmitted over the internet or by text message or email cannot be guaranteed to be completely secure or free from errors. Communications sent to or from the Services, including texts and emails, may be subject to interception or loss. For this reason, you should exercise caution when deciding what information to share with us through electronic communications and consider the sensitivity of any Personal Data you choose to disclose online.

Your Rights and Choices

Depending on your location, you may have the right to:
  • Access the personal information we have about you
  • Request correction of inaccurate information
  • Request deletion of your information
  • Withdraw consent where applicable
You can make requests by emailing hello@mota.care. We will respond within a reasonable timeframe.

International Visitors

The Services are operated and maintained in the United States and are primarily intended for users located in the United States. If you access the Services from the European Union or another jurisdiction with data protection laws that differ from those in the United States, your information may be transferred to, stored in, and processed within the United States. Data protection standards in the United States may not offer the same level of protection as those in certain other jurisdictions. By submitting Personal Information through the Services, you acknowledge and consent to its transfer and processing in the United States as described in this Privacy Policy.

California Privacy Rights and Disclosures

California residents are entitled to certain rights regarding their personal information under the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA"). These rights may include the ability to request access to, correction of, or deletion of personal information, as well as the right to direct a business not to sell or share personal information. MOTA does not sell personal information.
MOTA collects and discloses certain categories of sensitive personal information ("SPI") as defined under CPRA, including genetic mutation type, cancer history, surgical history, and menopause status, solely in connection with the HRT Companion feature described above. This SPI is disclosed to Anthropic acting as a service provider for the limited purpose of operating the HRT Companion. MOTA does not use or disclose SPI for any purpose beyond what is reasonably necessary to provide the Services, and does not use SPI to infer characteristics about users or for advertising. Because this SPI is used solely to provide a service you have requested, California residents do not have the right to limit this use under CPRA § 1798.121; however, you may discontinue use of the HRT Companion at any time, which will prevent further transmission of your profile information to Anthropic.
In addition, California Civil Code Section 1798.83 (commonly referred to as the "Shine the Light" law) allows California residents to request, once per calendar year and at no cost, information about whether MOTA has shared certain categories of personal information with third parties for their direct marketing purposes during the prior calendar year, and, if so, the identities of those third parties. California residents who wish to make a request under this section may do so by contacting us using the information provided below.

Children's Privacy

The Services are not designed for use by individuals under the age of 18. MOTA does not knowingly collect personal information from anyone under 18 years old. If you are under 18, you should not access the Services or submit any information through the Site or its features.

Your Choices

You may choose to visit the Site without providing certain Personal Data. This may limit the functionality of the Services.

Exclusions

This Privacy Policy applies only to Personal Data collected by MOTA through the Services. It does not govern information submitted to MOTA outside the Services, nor does it apply to any unsolicited materials or information you provide, whether through the Services or by other means. This may include, for example, content posted in public areas of the Services, suggestions or ideas for new features or product enhancements, or other unsolicited submissions (collectively, "Unsolicited Information"). Any Unsolicited Information will be treated as non-confidential, and MOTA may use, disclose, reproduce, and distribute such information without restriction or obligation to you.

Links to Other Websites

This Privacy Policy governs only the Services operated by MOTA. From time to time, the Services may include links to websites or services that are owned or operated by third parties ("Third Party Sites"). MOTA is not responsible for the privacy practices or content of those Third Party Sites, and this Privacy Policy does not apply to them. The inclusion of any link does not constitute an endorsement or approval by MOTA. We encourage you to review the privacy policies of any Third Party Sites you choose to visit.

Changes to This Policy

MOTA's Services and business practices may evolve over time, which may require updates to this Privacy Policy. MOTA may revise this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this Privacy Policy periodically, particularly before submitting Personal Data through the Services. The "Last Updated" date above indicates when this Privacy Policy was most recently revised. By continuing to access or use the Services after an updated Privacy Policy becomes effective, you acknowledge and accept the revised terms.

Accessing the Services from Outside the United States

MOTA operates the Services from the United States, and the systems and servers supporting the Services are located in the United States and governed by applicable U.S. federal and state laws. Individuals who access the Services from outside the United States do so voluntarily and are responsible for ensuring that their access and use comply with any local laws or regulations that may apply.
MOTA may restrict or make unavailable the Services, in whole or in part, to certain individuals, regions, or jurisdictions at any time. MOTA makes no representations that the Services are lawful, appropriate, or available for use in locations outside the United States. By accessing or using the Services, you acknowledge that your Personal Data may be handled in accordance with this Privacy Policy and subject to U.S. law.

Contact Us

If you have questions about this Privacy Policy or our data practices, contact: hello@mota.care